Hashtag Generator
Generate relevant hashtags
About Hashtag Generator
Hashtag Generator is a free online tool that creates relevant, high-performing hashtags for any topic, keyword, or social media post. Enter your subject and the tool produces a curated list of hashtags across different popularity tiers — from broad high-volume tags to niche community tags — ready to copy into your posts.
Hashtags are metadata labels that categorise social media content and make it discoverable to users who do not follow you. On Instagram, Twitter/X, LinkedIn, TikTok, and Facebook, clicking or following a hashtag surfaces all public content tagged with it. Using the right hashtags expands your post's reach beyond your existing followers to new audiences interested in your topic.
Effective hashtag strategy uses a mix of three tiers. Broad hashtags (millions of posts) like #photography or #marketing expose your content to large audiences but competition is fierce and posts disappear quickly. Mid-tier hashtags (100k–1M posts) like #streetphotography or #contentmarketing offer a balance of reach and longevity. Niche hashtags (under 100k posts) like #filmphotographyclub are community-specific — smaller audience but highly engaged, and your post stays visible longer. Using all three tiers maximises both immediate reach and lasting discovery.
Platform norms differ. Instagram supports up to 30 hashtags — 5–15 well-chosen ones typically outperform 30 generic ones. Twitter/X posts perform best with 1–3 hashtags; more than that reduces engagement. LinkedIn posts are most effective with 3–5 professional, industry-specific hashtags. TikTok relies heavily on hashtags for the For You Page algorithm, so using trending and niche topic tags is essential for reach.
How to Use Hashtag Generator
- 1Enter a keyword, topic, or describe your post content
- 2Click "Generate Hashtags" to get a curated list
- 3Review hashtags grouped by broad, mid-tier, and niche popularity
- 4Select the most relevant mix for your platform
- 5Copy the hashtags and paste them into your social media post
Frequently Asked Questions
Instagram allows up to 30 hashtags. Research suggests 5–15 highly relevant hashtags performs better than using all 30 generic ones. Quality and relevance matter more than quantity.
No. Using identical hashtags repeatedly can reduce reach as platforms may treat it as spammy behaviour. Rotate and vary your hashtag sets based on the specific content of each post.
Yes, but LinkedIn works best with 3–5 professional, industry-relevant hashtags. Avoid casual or lifestyle hashtags that are more appropriate for Instagram.
Some hashtags have been restricted by Instagram due to spammy or inappropriate content. Posts using banned hashtags may not appear in hashtag searches, limiting their reach. Always check whether a hashtag is active before using it on a major campaign.
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